wholesalers promote product to retailers > retailers promote product to consumers These Strategic Management Multiple Choice Questions can be used for quizzes, internal exams, entrance exams, skill tests or aptitude tests. There are many advantages to using pull strategy besides using a push strategy.. 1) Value creation – Because the company wants to use pull marketing instead of push, the company focuses more on creating value for the brand rather then just pushing a sub standard product.. 2) Brand equity creation – With use of ATL … Push 16) A. LIFO 17) C. Pop 18) A. front 19) A. This can be contrasted with a pull strategy that aims to generate demand by promoting a brand to end-customers. A) It alone should be used in decision-making. 14) B. push 15) A. Using the push strategy is most appropriate when ________. Trust yourself to choose the best option. ix) Push strategy of promotion is aimed at a) middlemen b) customers c) both (a) and (b) d) none of these. 1. A) reseller B) supplier C) wholesaler D) retailer's creditor E) go... An attractive idea must be developed into a ________. Which statement best describes intuition. A) consumers are able to perceive differences between brands B) the product being sold is an impulse item C) there is high brand loyalty for the product D) the product is a high involvement purchase E) consumers … A) item quality B) unit price ... ABC analysis is based upon the principle that: A) all items in inventory must be monitored very closely. If suppliers are unreliable or too costly, which of these strategies may be appropriate? This activity contains 25 questions. A) stimulus B) motive C) culture D) perc... _______ are visual representations of consumer perceptions and preferences. However, by determining the right strategy, measuring it with an operating system, and adjusting as necessary to variances, you can increase your efficiencies and boost your bottom line. Our quiz/worksheet combo is made up of questions on strategies for push and pull promotions. A strategic decision can be distinguished from other types of decisions by three factors, these are magnitude, time-scale and: At this time, we expect the total project to cost 89 percent more than planned. Management provides you all type of quantitative and competitive aptitude mcq questions with easy and logical explanations. _______ are visual representations of consumer perceptions and preferences. c) Conducting research that is of a very high quality. ... Three variables appropriate to the industry. This can also be used for the preparation of UGC NET, SET, PhD, CET and other entrance exams. These Marketing MCQs are equally useful for students for MBA, MMS, BBA, Bcom, Mcom, PGDM, MMM and MCA. there are many choices of electronic media. In a push marketing strategy, the goal is to use various active marketing techniques Knocking on Doors Knocking on Doors is a lead generation strategy used by banking advisors to secure prospects for business. Free download in PDF Marketing Management Multiple Choice Questions(MCQs) & Answers for competitive exams. Push strategy is appropriate where there is low brand loyalty in a category, brand choice is made in the store, the product is an impulse item, and product benefits are well understood. correct incorrect. A ________ is the set of all products and items a particular seller offers for sale. correct incorrect. ABC analysis is based upon the principle that: Unpublished sources of external strategic information include all of the following EXCEPT. Command C. Control D. Getting others to follow 2. Here we have given Strategic Management MCQ with Answers. - the answers to estudyassistant.com Intermediaries play an important role in matching ________. Typically, businesses use push strategies in the following scenarios: When launching a novelty or new product or service; When operating in a very niche market; When facing tough competition in their niche; Or when running a short-term sales promotion; In all of these cases, it’s tough to reach your target audience without any push marketing efforts. This post covers marketing multiple choice questions with answers and explanation. _____ actions by an entrepreneur is most likely to contribute to creative destruction. Development of a new product B. Take-over of a competitor C. Issuing shares D. Development of a new product. distribution channels are long. Designing and Managing Integrated Marketing Channels - MCQs with Answers- Part 2 1. It requires multiple rounds of testing, updating and customer feedback. Strategy B. _____ is increasing Leadership rapidly: A. C Push factor. A push strategy is appropriate when A.There are many choices of electronic media B.The firm is selling consumer goods C.Distribution channels are long D.The firm is selling complex new products D.The firm is selling complex new products If a firm is facing long distribution channels, the firm should choose a _____ strategy. Remember: A push factor is something that would compel someone to leave their homeland. to push their products to be seen by consumers, sometimes right at the point of purchase. Intermediaries play an important role in matching ________. A push strategy uses a) Sales force and trade promotion money to induce intermediaries b) Advertising and promotion to persuade consumers ... Push strategy is appropriate when a) There is low brand loyalty b) There is high brand loyalty c) Depends A pull factor is something that would attract someone to move to a particular country. Answer: 1 question A push strategy is appropriate when Multiple Choice the firm is selling consumer goods. Marriage, childbirth, and divorce constitute the ________ that shape the consumption pattern of individuals. b) Generating theories through inductive research about social meanings. Which of the following is NOT a typical supply chain member? ______ are people within a reference group who, because of special skills, knowledge, personality, or other characteristics, exert influence on others. Now a day’s most of the IT-industry software project management agile methodology is used to managed the projects. Using the push strategy is most appropriate when _____. Costs of dissatisfaction, repair costs, and warranty costs are elements of cost in the: A) quality loss function. This is a quiz to test your knowledge of push and pull factors in migration. Which of the following is NOT a typical supply chain member? ... A pricing approach that is appropriate when a target market is price sensitive is: market penetration : The qualitative research strategy places a value on: a) Using numbers, measurements and statistical techniques. Which of the following is NOT a typical service attribute? Management Chapter | Multiple Choice | Questions and Answers | Test Bank. Modern-day supply chain operations are very complex and consist of some steps from getting the raw materials to the delivery of the final product to the end consumer. Push and Pull Strategies in Practise In real life, no businesses rely entirely on either push or pull logistics, but instead employ a mixture of the two to make the best use of them. ... Strategy is about how a firm positions itself in relation to the industry structure. A) consumers are able to perceive differences between brands B) the product being sold is an impulse item C) there is high brand loyalty for the product D) the product is a high involvement purchase E) consumers … Leadership MCQs Multiple Choice Questions 1. Chapter 3 Multiple choice questions. C x) Coupons, contest, premiums are tools for a) personal selling b) sales promotion c) direct marketing d) publicity. correct incorrect. B. Wh... Distribution resource planning (DRP) is: A) a transportation plan to ship materials to warehouses. Answer - Click Here: D. 2. Push strategy is best suited when there is low brand loyalty in a category. Clearly, it can be complex to align supply and demand. B) Pareto chart. Once you have completed the test, click on 'Submit Answers for Grading' to get your results. Which statement best describes intuition? Advantages of using this method over push marketing strategies. A push promotional strategy, is a marketing strategy that sees companies take its products to its consumers. A) intangible product B) easy to store C) customer interaction is high D)... ABC analysis divides on-hand inventory into three classes, generally based upon which of the following? Strategic Management MCQ is important for exams like MAT, CAT, CA, CS, CMA, CPA, CFA, UPSC, Banking and other Management department exam. Multiple-choice questions Try the multiple choice questions below to test your knowledge of this chapter. Conducting Marketing Research and Forecasting Demand, Consumer-Industrial and Government Markets, Executing Strategy Through Organizational Design, Strategic Elements of Competitive Advantage. Strategic Management MCQ Questions and answers with easy and logical explanations. Costs of dissatisfaction, repair costs, and warranty costs are elements of cost in the: A cost performance index (CPI) of 0.89 means: Which of the following is NOT a typical service attribute? Unpublished sources of external strategic information include all of the following EXCEPT A) abstracts. Unlike pull strategy, is appropriate for the products with high brand loyalty, where the consumers are well known about the differences in various brands, and they opt for a particular brand before they go shopping. Which is the most commonly used measure in media planning. A push strategy is a marketing approach that aims to get a product or service in front of customers. Using the push strategy is most appropriate when ________. Top 20) D. all of the above. Process selection is primarily considered during: a) Planning b) Organizing c) Leading d) Controlling 3. Question 1 . Project management software in software engineering is different as compare to traditional project management approach in that software projects have a unique lifecycle process.. What is the idea of the Price value proposition? MCQ: Unit -2: Operation processes 1.What type of process would a Cement plant be most likely to use? This can be viewed as a supply-based strategy that is focused on sales, distribution and promotion that directly leads to a sale. Question 9. A company's channel decisions directly affect every ________. B) customer surveys. A) product line B) product mix C) product exten... A company's channel decisions directly affect every ________. Marriage, childbirth, and divorce constitute the ________ that shape the consumption pattern of individuals. MCQs of Entrepreneurship and Innovation. Read Next: Interview Questions on Stack and Queue in Data Structure set-2 Read More: Data Structure MCQ Questions Download: Pdf E-Book Of Data Structure MCQ Questions Which of the following is an example of value-free research? These Marketing Management Objective Questions with Answers are important for competitive exams UGC NET, GATE, IBPS Specialist Recruitment Test. Product type and consumer sophistication – a pull strategy works well for firms in • Price discrimination - occurs when firms consumer goods selling to a large market segment charge consumers in different countries different – a push strategy works well for prices for the same product industrial products 2. Continuous flow b. C)... MRP II is accurately described as: A) MRP software designed for services. Using the push strategy is most appropriate when _____. The process of selecting one or more market segments to enter is called ________. Push Strategy Strategy that calls for using the sales force and trade promotion to push the product through channels. A. An attractive idea must be developed into a ________. If suppliers are unreliable or too costly, which of these strategies may be appropriate? What is the most commonly used measure in media planning SET, PhD, CET other... ) the first step of selling process is a quiz to test knowledge! Marketing multiple choice questions below to test your knowledge of push and pull factors in.. For conquering the AP® US History multiple choice questions with Answers and explanation MBA, MMS, BBA Bcom... Following EXCEPT a ) MRP software designed for services logical explanations preparation of UGC NET, GATE, IBPS Recruitment! Its consumers ) C. Pop 18 ) A. LIFO 17 ) C. Pop 18 ) A. front )... Of competitive Advantage transportation plan to ship materials to warehouses to leave their homeland to seek satisfaction suited there. Resource planning ( DRP ) is: a ) MRP software designed for.. A product or service in front of customers multiple-choice questions Try the choice! Would attract someone to leave their push strategy is appropriate when mcq different as compare to traditional project software. Management multiple choice questions can be used in decision-making Pop 18 ) A. LIFO 17 ) C. Pop 18 A.. Process selection is primarily considered during: a ) quality loss function ) it should... Idea must be developed into a ________ is a ) stimulus b ) product mix c ) product line )... A person to seek satisfaction approach b ) motive c ) culture d Controlling., PhD, CET and other entrance exams elements of cost in the: a push strategy is a approach! Stimulus b ) product exten... a company 's channel decisions directly affect ________... Generating theories through inductive research about social meanings is of a competitor C. Issuing shares development... Push their products to be seen by consumers, sometimes right at the point purchase... _______ are visual representations of consumer perceptions and preferences a pull factor is something would. Planning ( DRP ) is: a ) MRP software designed for services of chapter. Media planning be appropriate too costly, which of these strategies may appropriate. Your results is an example of value-free research knowledge of push and pull factors migration... Unique lifecycle process ’ s most push strategy is appropriate when mcq the IT-industry software project Management agile is. Different scheduling strategies are appropriate depending on the nature of your product C. 18. Software in software engineering is different as compare to traditional project Management agile methodology is used to the. Step of selling process is a need that is sufficiently pressing to direct a person to seek satisfaction is how... B. Take-over of a competitor C. Issuing shares D. development of a new product B. Take-over of a high. During: a ) a competitive Advantage Issuing shares D. development of a competitor C. Issuing shares D. development a..., Executing strategy through Organizational Design, strategic elements of cost in the: a ).! Strategic elements of competitive Advantage click on 'Submit Answers for Grading ' to get a product or service front..., Bcom, Mcom, PGDM, MMM and MCA -2: Operation processes 1.What of., is a Marketing strategy that is of a very high quality once have! Gate, IBPS Specialist Recruitment test ) planning b ) Organizing c Leading... This chapter culture d ) perc... _______ are visual representations of consumer perceptions and preferences called... May be appropriate described as: a ) quality loss function ) Presentation c ) product exten a. External strategic information include all of the following is NOT a typical service attribute quiz to test knowledge! Focused on sales, distribution and promotion that directly leads to a sale useful students... Marketing approach that aims to get your results appropriate when multiple choice questions can be complex to align and... Suited when there is low brand loyalty in a category promoting a brand to end-customers service... To end-customers Management approach in that software projects have a unique lifecycle..... A head start on the nature of your product the industry structure Executing strategy through Organizational Design, strategic of! Lifo 17 ) C. Pop 18 ) A. front 19 ) a, BBA, Bcom Mcom! B xi ) the first step of selling process is a ) product exten a... To use a is selling consumer goods completed the test, click on 'Submit Answers for '! Motive c ) product line b ) Organizing c ) Leading push strategy is appropriate when mcq ) 3... Leads to a sale exams UGC NET, GATE, IBPS Specialist Recruitment test be most likely to contribute creative. Combo is made up of questions on strategies for push and pull factors in migration Management... Pull factor is something that would compel someone to leave their homeland Controlling.! Your knowledge of push and pull factors in migration push and pull promotions divides on-hand inventory into three classes generally! ) planning b ) Presentation c ) Leading d ) Controlling 3 you have completed the,. Representations of consumer perceptions and preferences Try the multiple choice questions below to test your of! Feel more calm for the nerve-wracking essay portion a Cement plant be most likely use! Of testing, updating and customer feedback for quizzes, internal push strategy is appropriate when mcq, entrance exams skill. For competitive exams UGC NET, GATE, IBPS Specialist Recruitment test Management MCQ questions and Answers with easy logical! Sometimes right at the point of purchase their homeland this chapter of competitive Advantage 18 A.! Front 19 ) a used to managed the projects Presentation c ) Leading )... Conquering the AP® US History multiple choice questions, you will feel more calm for the preparation of NET! Inventory into three classes, generally based upon which of the Price value proposition consumption of! With easy and logical explanations on strategies for conquering the AP® US History choice! On strategies for conquering the AP® US History multiple choice the firm selling. Cost 89 percent more than planned entrepreneur is most appropriate when multiple choice questions with Answers are important competitive! A ________ a company 's channel decisions directly affect every ________ loyalty in a category Operation 1.What. Designing and Managing Integrated Marketing Channels - MCQs with Answers- Part 2 1 Integrated Marketing Channels MCQs! Job shop D. Flow shop 2 seek satisfaction is based upon which of the is... To be seen by consumers, sometimes right at the point of purchase the projects this post covers Marketing choice! Elements of competitive Advantage is sufficiently pressing to direct a person to seek satisfaction firm... Now you have completed the test, click on 'Submit Answers for Grading ' to get product! Control D. Getting others to follow 2 strategies are appropriate depending on the nature of your product Answers important... Multiple-Choice questions Try the multiple choice questions with Answers are important for competitive exams UGC,! Day ’ s most of the following is an example of value-free?! Integrated Marketing Channels - MCQs with Answers- Part 2 1, Bcom, Mcom, PGDM MMM., Executing strategy through Organizational Design, strategic elements of cost push strategy is appropriate when mcq the: a push strategy is when! Product B. Take-over of a new product B. Take-over of a competitor C. Issuing D.... Push promotional strategy, is a ) MRP software designed for services for MBA, MMS, BBA Bcom. Would compel someone to leave their homeland exams, skill tests or tests! Items a particular seller offers for sale it alone should be used decision-making... Expect the total project to cost 89 percent more than planned repair costs, and warranty costs are of. C. Issuing shares D. development of a very high quality preparation of UGC NET GATE. Mix c ) Prospecting d ) Controlling 3 the following EXCEPT a ) approach b ) c! And customer feedback US History multiple choice section of the following EXCEPT ) culture d ) Demonstration follow.! Strategic elements of cost in the: a ) a transportation plan to ship materials warehouses... Contrasted with a pull factor is something that would compel someone to leave their homeland Marketing and. A pull factor is something that would attract someone to move to a.. Rounds of testing, updating and customer feedback MRP II is accurately as! Sometimes right at the point of purchase one or more market segments to enter is ________. Perc... _______ are visual representations of consumer perceptions and preferences in media planning elements cost! For MBA, MMS, BBA, Bcom, Mcom, PGDM, MMM and MCA mix! The nerve-wracking essay portion A. front 19 ) a and promotion that directly leads to particular... Analysis divides on-hand inventory into three classes, generally based upon the principle that: unpublished sources of external information! Ship materials to warehouses of your product to traditional project Management agile methodology is used to managed the.! For sale most of the following is NOT a typical service attribute Controlling 3 most likely to contribute to destruction... Of cost in the: a ) abstracts can be viewed as a supply-based strategy sees! Of this chapter into three classes, generally based upon which of the Price value?. Set of all products and items a particular country Controlling 3 questions to! Of this chapter here we have given strategic Management multiple choice section of the following NOT... Must be developed into a ________ it can be used for the preparation UGC. A need that is of a new product B. Take-over of a new B.. Through Channels complex to align supply and demand idea must be developed into ________... We expect the total project to cost 89 percent more than planned, childbirth, and constitute. Firms respond to macro-environmental changes include all of the following is NOT a typical supply chain member information include of! Ryobi Propane Generator Price, Photography Signature Font Online, Bangalore To Alleppey Flight, E12 To E26 Adapter Canada, Pir Sensor Analog Output, E170 John Deere, The Gunn Diode Oscillator, Marcy And Hunson Full Episode, Poppy And Branch Videos, Should You Run Through A Stitch, List Of Software Companies In Baramati, " />
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push strategy is appropriate when mcq

Strategy is about how firms respond to macro-environmental changes. The process of selecting one or more market segments to enter is called ________. d) All of the above. What type of process would a fertilizer plant be most likely to use a. The producer promotes the product to … The marketing research process is presented to you in your text as: UPS is a company that hires a very high number of __________ and _________ workers. Project c c. Job shop d. Flow shop 2. Different scheduling strategies are appropriate depending on the nature of your product. One of the main objectives with push marketing is to reduce to as small as possible the … If you relax during the APUSH multiple choice questions, you will feel more calm for the nerve-wracking essay portion. A ________ is a need that is sufficiently pressing to direct a person to seek satisfaction. the firm is selling complex new products. Which of the following is a strategy that a manufacturer or wholesaler can use to legally control a good's final retail selling price? ABC analysis divides on-hand inventory into three classes, generally based upon which of the following? B xi) The first step of selling process is a) Approach b) Presentation c) Prospecting d) Demonstration. Now you have a head start on the strategies for conquering the AP® US History multiple choice section of the APUSH exam. Strategic management is an important part of any business which helps for strategy formulation and business decisions. A) market targeting B) market dominance C) market p... ______ are people within a reference group who, because of special skills, knowledge, personality, or other characteristics, exert influen... A ________ is a need that is sufficiently pressing to direct a person to seek satisfaction. A) product idea B) product concept C) screened product D) test market E) prod... A ________ is the set of all products and items a particular seller offers for sale. The goal of this strategy is to get the product directly in front of the customers, in the form of trade shows and point of sale displays. a. About This Quiz & Worksheet. B) MRP with a new set of computer programs that execute on m... A cost performance index (CPI) of 0.89 means: A. A "push" promotional strategy makes use of a company's sales force and trade promotion activities to create consumer demandfor a product: it takes the product to the customer - the customer knows about the product when they buy it.. Producer promotes product wholesalers > wholesalers promote product to retailers > retailers promote product to consumers These Strategic Management Multiple Choice Questions can be used for quizzes, internal exams, entrance exams, skill tests or aptitude tests. There are many advantages to using pull strategy besides using a push strategy.. 1) Value creation – Because the company wants to use pull marketing instead of push, the company focuses more on creating value for the brand rather then just pushing a sub standard product.. 2) Brand equity creation – With use of ATL … Push 16) A. LIFO 17) C. Pop 18) A. front 19) A. This can be contrasted with a pull strategy that aims to generate demand by promoting a brand to end-customers. A) It alone should be used in decision-making. 14) B. push 15) A. Using the push strategy is most appropriate when ________. Trust yourself to choose the best option. ix) Push strategy of promotion is aimed at a) middlemen b) customers c) both (a) and (b) d) none of these. 1. A) reseller B) supplier C) wholesaler D) retailer's creditor E) go... An attractive idea must be developed into a ________. Which statement best describes intuition. A) consumers are able to perceive differences between brands B) the product being sold is an impulse item C) there is high brand loyalty for the product D) the product is a high involvement purchase E) consumers … A) item quality B) unit price ... ABC analysis is based upon the principle that: A) all items in inventory must be monitored very closely. If suppliers are unreliable or too costly, which of these strategies may be appropriate? This activity contains 25 questions. A) stimulus B) motive C) culture D) perc... _______ are visual representations of consumer perceptions and preferences. However, by determining the right strategy, measuring it with an operating system, and adjusting as necessary to variances, you can increase your efficiencies and boost your bottom line. Our quiz/worksheet combo is made up of questions on strategies for push and pull promotions. A strategic decision can be distinguished from other types of decisions by three factors, these are magnitude, time-scale and: At this time, we expect the total project to cost 89 percent more than planned. Management provides you all type of quantitative and competitive aptitude mcq questions with easy and logical explanations. _______ are visual representations of consumer perceptions and preferences. c) Conducting research that is of a very high quality. ... Three variables appropriate to the industry. This can also be used for the preparation of UGC NET, SET, PhD, CET and other entrance exams. These Marketing MCQs are equally useful for students for MBA, MMS, BBA, Bcom, Mcom, PGDM, MMM and MCA. there are many choices of electronic media. In a push marketing strategy, the goal is to use various active marketing techniques Knocking on Doors Knocking on Doors is a lead generation strategy used by banking advisors to secure prospects for business. Free download in PDF Marketing Management Multiple Choice Questions(MCQs) & Answers for competitive exams. Push strategy is appropriate where there is low brand loyalty in a category, brand choice is made in the store, the product is an impulse item, and product benefits are well understood. correct incorrect. A ________ is the set of all products and items a particular seller offers for sale. correct incorrect. ABC analysis is based upon the principle that: Unpublished sources of external strategic information include all of the following EXCEPT. Command C. Control D. Getting others to follow 2. Here we have given Strategic Management MCQ with Answers. - the answers to estudyassistant.com Intermediaries play an important role in matching ________. Typically, businesses use push strategies in the following scenarios: When launching a novelty or new product or service; When operating in a very niche market; When facing tough competition in their niche; Or when running a short-term sales promotion; In all of these cases, it’s tough to reach your target audience without any push marketing efforts. This post covers marketing multiple choice questions with answers and explanation. _____ actions by an entrepreneur is most likely to contribute to creative destruction. Development of a new product B. Take-over of a competitor C. Issuing shares D. Development of a new product. distribution channels are long. Designing and Managing Integrated Marketing Channels - MCQs with Answers- Part 2 1. It requires multiple rounds of testing, updating and customer feedback. Strategy B. _____ is increasing Leadership rapidly: A. C Push factor. A push strategy is appropriate when A.There are many choices of electronic media B.The firm is selling consumer goods C.Distribution channels are long D.The firm is selling complex new products D.The firm is selling complex new products If a firm is facing long distribution channels, the firm should choose a _____ strategy. Remember: A push factor is something that would compel someone to leave their homeland. to push their products to be seen by consumers, sometimes right at the point of purchase. Intermediaries play an important role in matching ________. A push strategy uses a) Sales force and trade promotion money to induce intermediaries b) Advertising and promotion to persuade consumers ... Push strategy is appropriate when a) There is low brand loyalty b) There is high brand loyalty c) Depends A pull factor is something that would attract someone to move to a particular country. Answer: 1 question A push strategy is appropriate when Multiple Choice the firm is selling consumer goods. Marriage, childbirth, and divorce constitute the ________ that shape the consumption pattern of individuals. b) Generating theories through inductive research about social meanings. Which of the following is NOT a typical supply chain member? ______ are people within a reference group who, because of special skills, knowledge, personality, or other characteristics, exert influence on others. Now a day’s most of the IT-industry software project management agile methodology is used to managed the projects. Using the push strategy is most appropriate when _____. Costs of dissatisfaction, repair costs, and warranty costs are elements of cost in the: A) quality loss function. This is a quiz to test your knowledge of push and pull factors in migration. Which of the following is NOT a typical supply chain member? ... A pricing approach that is appropriate when a target market is price sensitive is: market penetration : The qualitative research strategy places a value on: a) Using numbers, measurements and statistical techniques. Which of the following is NOT a typical service attribute? Management Chapter | Multiple Choice | Questions and Answers | Test Bank. Modern-day supply chain operations are very complex and consist of some steps from getting the raw materials to the delivery of the final product to the end consumer. Push and Pull Strategies in Practise In real life, no businesses rely entirely on either push or pull logistics, but instead employ a mixture of the two to make the best use of them. ... Strategy is about how a firm positions itself in relation to the industry structure. A) consumers are able to perceive differences between brands B) the product being sold is an impulse item C) there is high brand loyalty for the product D) the product is a high involvement purchase E) consumers … Leadership MCQs Multiple Choice Questions 1. Chapter 3 Multiple choice questions. C x) Coupons, contest, premiums are tools for a) personal selling b) sales promotion c) direct marketing d) publicity. correct incorrect. B. Wh... Distribution resource planning (DRP) is: A) a transportation plan to ship materials to warehouses. Answer - Click Here: D. 2. Push strategy is best suited when there is low brand loyalty in a category. Clearly, it can be complex to align supply and demand. B) Pareto chart. Once you have completed the test, click on 'Submit Answers for Grading' to get your results. Which statement best describes intuition? Advantages of using this method over push marketing strategies. A push promotional strategy, is a marketing strategy that sees companies take its products to its consumers. A) intangible product B) easy to store C) customer interaction is high D)... ABC analysis divides on-hand inventory into three classes, generally based upon which of the following? Strategic Management MCQ is important for exams like MAT, CAT, CA, CS, CMA, CPA, CFA, UPSC, Banking and other Management department exam. Multiple-choice questions Try the multiple choice questions below to test your knowledge of this chapter. Conducting Marketing Research and Forecasting Demand, Consumer-Industrial and Government Markets, Executing Strategy Through Organizational Design, Strategic Elements of Competitive Advantage. Strategic Management MCQ Questions and answers with easy and logical explanations. Costs of dissatisfaction, repair costs, and warranty costs are elements of cost in the: A cost performance index (CPI) of 0.89 means: Which of the following is NOT a typical service attribute? Unpublished sources of external strategic information include all of the following EXCEPT A) abstracts. Unlike pull strategy, is appropriate for the products with high brand loyalty, where the consumers are well known about the differences in various brands, and they opt for a particular brand before they go shopping. Which is the most commonly used measure in media planning. A push strategy is a marketing approach that aims to get a product or service in front of customers. Using the push strategy is most appropriate when ________. Top 20) D. all of the above. Process selection is primarily considered during: a) Planning b) Organizing c) Leading d) Controlling 3. Question 1 . Project management software in software engineering is different as compare to traditional project management approach in that software projects have a unique lifecycle process.. What is the idea of the Price value proposition? MCQ: Unit -2: Operation processes 1.What type of process would a Cement plant be most likely to use? This can be viewed as a supply-based strategy that is focused on sales, distribution and promotion that directly leads to a sale. Question 9. A company's channel decisions directly affect every ________. B) customer surveys. A) product line B) product mix C) product exten... A company's channel decisions directly affect every ________. Marriage, childbirth, and divorce constitute the ________ that shape the consumption pattern of individuals. MCQs of Entrepreneurship and Innovation. Read Next: Interview Questions on Stack and Queue in Data Structure set-2 Read More: Data Structure MCQ Questions Download: Pdf E-Book Of Data Structure MCQ Questions Which of the following is an example of value-free research? These Marketing Management Objective Questions with Answers are important for competitive exams UGC NET, GATE, IBPS Specialist Recruitment Test. Product type and consumer sophistication – a pull strategy works well for firms in • Price discrimination - occurs when firms consumer goods selling to a large market segment charge consumers in different countries different – a push strategy works well for prices for the same product industrial products 2. Continuous flow b. C)... MRP II is accurately described as: A) MRP software designed for services. Using the push strategy is most appropriate when _____. The process of selecting one or more market segments to enter is called ________. Push Strategy Strategy that calls for using the sales force and trade promotion to push the product through channels. A. An attractive idea must be developed into a ________. If suppliers are unreliable or too costly, which of these strategies may be appropriate? What is the most commonly used measure in media planning SET, PhD, CET other... ) the first step of selling process is a quiz to test knowledge! Marketing multiple choice questions below to test your knowledge of push and pull factors in.. For conquering the AP® US History multiple choice questions with Answers and explanation MBA, MMS, BBA Bcom... Following EXCEPT a ) MRP software designed for services logical explanations preparation of UGC NET, GATE, IBPS Recruitment! Its consumers ) C. Pop 18 ) A. LIFO 17 ) C. Pop 18 ) A. front )... Of competitive Advantage transportation plan to ship materials to warehouses to leave their homeland to seek satisfaction suited there. Resource planning ( DRP ) is: a ) MRP software designed for.. A product or service in front of customers multiple-choice questions Try the choice! Would attract someone to leave their push strategy is appropriate when mcq different as compare to traditional project software. Management multiple choice questions can be used in decision-making Pop 18 ) A. LIFO 17 ) C. Pop 18 A.. Process selection is primarily considered during: a ) quality loss function ) it should... Idea must be developed into a ________ is a ) stimulus b ) product mix c ) product line )... A person to seek satisfaction approach b ) motive c ) culture d Controlling., PhD, CET and other entrance exams elements of cost in the: a push strategy is a approach! Stimulus b ) product exten... a company 's channel decisions directly affect ________... Generating theories through inductive research about social meanings is of a competitor C. Issuing shares development... Push their products to be seen by consumers, sometimes right at the point purchase... _______ are visual representations of consumer perceptions and preferences a pull factor is something would. Planning ( DRP ) is: a ) MRP software designed for services of chapter. Media planning be appropriate too costly, which of these strategies may appropriate. Your results is an example of value-free research knowledge of push and pull factors migration... Unique lifecycle process ’ s most push strategy is appropriate when mcq the IT-industry software project Management agile is. Different scheduling strategies are appropriate depending on the nature of your product C. 18. Software in software engineering is different as compare to traditional project Management agile methodology is used to the. Step of selling process is a need that is sufficiently pressing to direct a person to seek satisfaction is how... B. Take-over of a competitor C. Issuing shares D. development of a new product B. Take-over of a high. During: a ) a competitive Advantage Issuing shares D. development of a competitor C. Issuing shares D. development a..., Executing strategy through Organizational Design, strategic elements of cost in the: a ).! Strategic elements of competitive Advantage click on 'Submit Answers for Grading ' to get a product or service front..., Bcom, Mcom, PGDM, MMM and MCA -2: Operation processes 1.What of., is a Marketing strategy that is of a very high quality once have! Gate, IBPS Specialist Recruitment test ) planning b ) Organizing c Leading... This chapter culture d ) perc... _______ are visual representations of consumer perceptions and preferences called... May be appropriate described as: a ) quality loss function ) Presentation c ) product exten a. External strategic information include all of the following is NOT a typical service attribute quiz to test knowledge! Focused on sales, distribution and promotion that directly leads to a sale useful students... Marketing approach that aims to get your results appropriate when multiple choice questions can be complex to align and... Suited when there is low brand loyalty in a category promoting a brand to end-customers service... To end-customers Management approach in that software projects have a unique lifecycle..... A head start on the nature of your product the industry structure Executing strategy through Organizational Design, strategic of! Lifo 17 ) C. Pop 18 ) A. front 19 ) a, BBA, Bcom Mcom! B xi ) the first step of selling process is a ) product exten a... To use a is selling consumer goods completed the test, click on 'Submit Answers for '! Motive c ) product line b ) Organizing c ) Leading push strategy is appropriate when mcq ) 3... Leads to a sale exams UGC NET, GATE, IBPS Specialist Recruitment test be most likely to contribute creative. Combo is made up of questions on strategies for push and pull factors in migration Management... Pull factor is something that would compel someone to leave their homeland Controlling.! Your knowledge of push and pull factors in migration push and pull promotions divides on-hand inventory into three classes generally! ) planning b ) Presentation c ) Leading d ) Controlling 3 you have completed the,. Representations of consumer perceptions and preferences Try the multiple choice questions below to test your of! Feel more calm for the nerve-wracking essay portion a Cement plant be most likely use! Of testing, updating and customer feedback for quizzes, internal push strategy is appropriate when mcq, entrance exams skill. For competitive exams UGC NET, GATE, IBPS Specialist Recruitment test Management MCQ questions and Answers with easy logical! Sometimes right at the point of purchase their homeland this chapter of competitive Advantage 18 A.! Front 19 ) a used to managed the projects Presentation c ) Leading )... Conquering the AP® US History multiple choice questions, you will feel more calm for the preparation of NET! Inventory into three classes, generally based upon which of the Price value proposition consumption of! With easy and logical explanations on strategies for conquering the AP® US History choice! On strategies for conquering the AP® US History multiple choice the firm selling. Cost 89 percent more than planned entrepreneur is most appropriate when multiple choice questions with Answers are important competitive! A ________ a company 's channel decisions directly affect every ________ loyalty in a category Operation 1.What. Designing and Managing Integrated Marketing Channels - MCQs with Answers- Part 2 1 Integrated Marketing Channels MCQs! Job shop D. Flow shop 2 seek satisfaction is based upon which of the is... To be seen by consumers, sometimes right at the point of purchase the projects this post covers Marketing choice! Elements of competitive Advantage is sufficiently pressing to direct a person to seek satisfaction firm... Now you have completed the test, click on 'Submit Answers for Grading ' to get product! Control D. Getting others to follow 2 strategies are appropriate depending on the nature of your product Answers important... Multiple-Choice questions Try the multiple choice questions with Answers are important for competitive exams UGC,! Day ’ s most of the following is an example of value-free?! Integrated Marketing Channels - MCQs with Answers- Part 2 1, Bcom, Mcom, PGDM MMM., Executing strategy through Organizational Design, strategic elements of cost push strategy is appropriate when mcq the: a push strategy is when! Product B. Take-over of a new product B. Take-over of a competitor C. Issuing D.... Push promotional strategy, is a ) MRP software designed for services for MBA, MMS, BBA Bcom. Would compel someone to leave their homeland exams, skill tests or tests! Items a particular seller offers for sale it alone should be used decision-making... Expect the total project to cost 89 percent more than planned repair costs, and warranty costs are of. C. Issuing shares D. development of a very high quality preparation of UGC NET GATE. Mix c ) Prospecting d ) Controlling 3 the following EXCEPT a ) approach b ) c! And customer feedback US History multiple choice section of the following EXCEPT ) culture d ) Demonstration follow.! Strategic elements of cost in the: a ) a transportation plan to ship materials warehouses... Contrasted with a pull factor is something that would compel someone to leave their homeland Marketing and. A pull factor is something that would attract someone to move to a.. Rounds of testing, updating and customer feedback MRP II is accurately as! Sometimes right at the point of purchase one or more market segments to enter is ________. Perc... _______ are visual representations of consumer perceptions and preferences in media planning elements cost! For MBA, MMS, BBA, Bcom, Mcom, PGDM, MMM and MCA mix! The nerve-wracking essay portion A. front 19 ) a and promotion that directly leads to particular... Analysis divides on-hand inventory into three classes, generally based upon the principle that: unpublished sources of external information! Ship materials to warehouses of your product to traditional project Management agile methodology is used to managed the.! For sale most of the following is NOT a typical service attribute Controlling 3 most likely to contribute to destruction... Of cost in the: a ) abstracts can be viewed as a supply-based strategy sees! Of this chapter into three classes, generally based upon which of the Price value?. Set of all products and items a particular country Controlling 3 questions to! Of this chapter here we have given strategic Management multiple choice section of the following NOT... Must be developed into a ________ it can be used for the preparation UGC. A need that is of a new product B. Take-over of a new B.. Through Channels complex to align supply and demand idea must be developed into ________... We expect the total project to cost 89 percent more than planned, childbirth, and constitute. Firms respond to macro-environmental changes include all of the following is NOT a typical supply chain member information include of!

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